True page builder

Build any layout on any page using 120+ composable blocks — grids, sliders, tabs, overlays, flex rows, and more. No third-party page builder required.

Replace apps

Save money by replacing common apps with built-in features — bundles, upsells, reviews, subscriptions, countdown timers, age gates, and more.

Premium design

Ship faster with a conversion-optimized design you can fully customize without writing a line of code — or take full control with the developer toolkit.

Not just a theme. A page building system.

Most Shopify themes give you fixed sections you rearrange. Slab gives you building blocks you compose.

Every page is assembled from blocks that nest inside layout blocks — grids, flex rows, sliders, tabs, overlays, and more. Stack them, combine them, reorder them. Build a landing page, a custom collection layout, a feature-rich product page, or a conversion-focused homepage — all inside the Shopify editor, no code required.

All themes come packed with features

Lightning fast

Experience a speed-tested online store that loads instantly, keeping customers engaged and reducing bounce rates.

Bundles

Group related items together as ready-to-buy packages without requiring additional apps or extensions.

Upsells

Increase order value with strategic cross-selling opportunities throughout the customer journey—from product pages to checkout.

Quick add

Streamline purchasing with one-click add-to-cart functionality that reduces friction and encourages impulse buys.

Infinite scrolling

Keep customers engaged as they scroll with automatic loading as they browse, eliminating pagination barriers.

Promotion blocks

Highlight special offers and featured items directly within your collection grids to drive attention to key products or offers.

Sibling products

Connect related items seamlessly, perfect for exceeding variant limits or creating intuitive product relationships.

Cart drawer

Convert at checkout with a feature-rich cart experience including free shipping incentives, easy editing, and one-click upsells.

Color swatches

Display product variations with visual accuracy using advanced metafield attributes for a premium shopping experience.

Expert support for your theme

1-on-1 onboarding

Get personalized onboarding from real humans. Schedule a call with our team, and we'll guide you through everything you need.

Documentation

Access detailed, easy-to-follow documentation covering everything you need to know. Find answers quickly and confidently manage your theme.

App discounts

Unlock exclusive discounts on top Shopify apps. We've partnered with leading developers to bring you the best deals and integrations.

Developer toolkit

Take full control with our developer toolkit. View source code, customize JavaScript, or compile new CSS using Tailwind.