Digital commerce agency Third and Grove has announced its acquisition of Elva, a digital agency renowned for its award-winning branded commerce experiences. This strategic move unites two prominent Shopify Platinum Partners, aiming to deliver enhanced support, tools, and strategic guidance to clients navigating the complexities of online retail.

Key Takeaways

  • The acquisition merges Third and Grove's expertise in migration, managed services, and CRO with Elva's strengths in brand design and on-platform development.
  • The combined entity will offer clients access to the highest level of support within the Shopify ecosystem.
  • Both agencies' teams will remain with the integrated company, which will continue to be privately owned.

Enhanced Shopify Capabilities

Third and Grove, a full-service ecommerce and digital practice, has officially acquired Elva, a digital agency recognized for its award-winning branded commerce experiences. As a Shopify Platinum Partner, the combined agency is poised to offer clients unparalleled access to top-tier support, advanced tools, and strategic direction within the Shopify platform.

Elva brings a strong portfolio, including work with brands like Stanley 1913, Hey Dude, and bareMinerals, contributing significant expertise in brand design and on-platform development. This acquisition complements Third and Grove's existing strengths in areas such as website migration, managed services, and Conversion Rate Optimization (CRO), serving clients like Procter & Gamble and Amorepacific. The integration signifies the union of two established powerhouse Shopify Partners, blending creative vision with robust technical capabilities.

Expanding Digital Reach

Leveraging an extensive network of Shopify technology partners, including Klaviyo, Recharge, and Yotpo, Third and Grove is now better equipped to tackle complex commerce challenges with increased agility. This expansion also builds upon Third and Grove's 12-year history of launching high-traffic websites across various verticals using platforms like Drupal, Contentful, and WordPress.

Justin Emond, CEO of Third and Grove, expressed his enthusiasm, stating, "Our vision is crystal clear: Shopify is the future of commerce. By combining with Elva, we’ve created an agency recognized at the highest level of Shopify’s Partner program, delivering design with a backbone and execution with taste, at scale."

Elva co-founders J.P. McCarvel and Michael Francis highlighted the synergy, noting, "Elva was built on thoughtful design, bold creativity, and strategic innovation within the Shopify ecosystem. Our Spacecraft solution, built to transform Shopify into a native CMS, has helped brands unlock new levels of efficiency and impact. Joining Third and Grove allows us to scale that impact even further, with expanded capabilities and deeper support behind us."

Morghan Golofaro, Director of Services Partnerships, AMER, commented on the strategic alignment, "Both Third and Grove and Elva have consistently set the bar for what it means to be a strategic Shopify partner. Their creative execution, engineering bench strength, and deep understanding of the platform make them standouts in the ecosystem — and a powerful force for any brand looking to grow on Shopify."

All team members from both agencies will be integrated into the new structure. Third and Grove will maintain its status as a privately owned entity, without external investors.

Key Takeaways

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